Magnify · Margin Max

The Google Ads Roast Arena

Shame stays anonymous, comebacks get named, everything is opt-in. Get roasted, fix the leaks, come back with a better grade.

Stores ranked by grade improvement this season. Counts only with a fix verified by Magnify between the two roasts.

The funniest opted-in roasts. One vote per person per roast.

The week's most absurd real roasts. Anonymous: no names, rounded numbers, reviewed by a human.

Agencies ranked by their clients' comeback points. A comeback counts only after the client ticks “Credit my agency”.

Get roasted at /roast or in ChatGPT and Claude (free).

Share your roast and tick “Enter the Arena”: pick a display name, and optionally a logo and your website.

Fix your leaks. When a fix is verified, roast again: the grade improvement is your comeback score.

Is my company name shown? Only on the Comeback Board and Roast of the Month, and only with the display name you choose. The Hall of Shame is always anonymous. Exact amounts stay hidden unless you turn them on; by default we show percentages.

How are comeback points calculated? Your best re-roast score minus your first roast score this season, on the 0–100 grade scale. It counts only if a fix verified by Magnify happened between the two roasts and both roasts saw at least $500 of spend. Ties go to the bigger cut in zero-conversion spend, then the earlier comeback.

Can I leave? Yes, at any time from your roast page. Your entry disappears at once.

Is there a purchase required? No. Roasting is free on Magnify Free. See the official rules for eligibility and how winners are picked.